news
Emergency appeal to help people forced to flee their homes in Ukraine
Emergency appeal to help people forced to flee their homes in Ukraine
WPP has partnered with UNHCR, the UN Refugee Agency, to run an emergency appeal to help people forced to flee their homes in Ukraine. Join us in donating to support families in need of humanitarian assistance.
WPP’s Metaverse Foundry’s creative exec on putting up a billboard in the metaverse: ‘are you high?’
WPP’s Metaverse Foundry’s creative exec on putting up a billboard in the metaverse: ‘are you high?’
"Vast new horizons are opening up before us, so let’s not constrain ourselves to the edicts of the past."
Hogarth launches 700-strong metaverse army
Hogarth launches 700-strong metaverse army
The Metaverse Foundry is built to take ideas to the next level at scale. A limitless place where creative, production and innovation come together to bring to life the greatest ideas, elevate e-commerce and customer experiences.
Mehta to take New Global ECD Role
Mehta to take New Global ECD Role
Mehta joins Hogarth, WPP's fastest-growing company, as the first Global Executive Creative Director.
High Five: Super Bowl Special
High Five: Super Bowl Special
Jonathan Jirjis, Executive producer at Hogarth, reflects on a few of his favourite ads aired during the global pause for this year's Super Bowl.
Cecile Douillard, explains ACP's offering in a conversation for Advanced TV Advertising.
Cecile Douillard, explains ACP's offering in a conversation for Advanced TV Advertising.
"Content production is at the heart of Addressability and our focus is on delivering audience-first creatives and messages through every available activation channel" says Cécile Douillard.
Can Technology Drive Creative to Get Better Results?
Can Technology Drive Creative to Get Better Results?
Lauren Stearley, Addressable Content Director for North America at Hogarth delves into how addressable content is helping brands increase their relevancy, without breaking the bank.
WPP recognised in Bloomberg Gender-Equality Index for fourth consecutive year
WPP recognised in Bloomberg Gender-Equality Index for fourth consecutive year
The global standard set by Bloomberg is measured across five pillars: female leadership & talent pipeline; equal pay & gender pay parity; inclusive culture; anti-sexual harassment policies; and pro-women brand.